Your Good Idea Deserves A Good Brand Story
Let your readers fall in love with you, your customers become loyal fans, your competitors scramble in despair. It's my mission to get your followers to join your tribe, heed your war cry, and embrace everything you stand for.
Branding & Writing Worthy Of Your Business
BRAND STORYTELLING. COPYWRITING. CONTENT CREATION.
Fusing penmanship and flair, powered by critical thinking and curiosity, driven by passion and purpose – Good Brand Story offers communications services relevant to this digital age, tailored just for you and your business needs.
From travel to technology, food to fashion, our goal is to shape exceptional brand narratives. With words and ideas, we empower companies to make a difference and build businesses of worth.
Find the true voice to your brand story
Hi, I'm Serene
I am a writer and storyteller based in Rotterdam, The Netherlands, with a knack for capturing brand voices and crafting compelling narratives. I leverage creativity, experience, and expertise to help each brand stand out from competitors and shine through with authenticity.
From well-established brands and trailblazing startups to solopreneurs and influencers, I have worked with clients from all walks of life, in a variety of sectors including technology, travel, food, wine, sustainability, beauty, fashion, non-profit, crowdfunding and luxury services.
Services
Brand Storytelling Strategy
You've got style and substance, now let's give your brand a soul. This is your David versus Goliath moment. It's no longer just the giants in your industry who have the resources to tell meaningful stories about their products and their people. You can do it too, and you should! As humans, we are hardwired for stories. With Good Brand Story, we will leverage strategic business thinking to devise a blueprint for winning hearts and garnering love. We will sculpt a narrative worthy of your brand.
Copywriting & Editing
There is no point in offering the best product or service in the market when you have no means of articulating the value you bring to your customers and convince them to buy from you. Your online presence is one of the reasons why you either succeed or fail as a brand, and you need top-notch copywriting to showcase who you truly are. Got the idea but can't find the right words? Give me your draft and I'll give you a voice. Together we will put your passion and vision into words that not only inform but also influence and inspire readers.
Bespoke Content Creation
Create the right message that resonates with your audience through content marketing. This is one of the best ways to build trust with your customers. Creating content takes time. Creating relevant, high quality, brand-nurturing content requires effort and expertise. From engaging newsletter to informative guidebooks, brilliant copy to SEO-friendly blog posts, you need a content specialist whom you can rely on and work with for the long run.
English Chinese Translation
Ready to step into a new world? All set to conquer a new market? Let's join forces! You have the idea, I possess the words. We can transcend the cultural barrier and position your brand to the ideal clientele. Get key messages effectively across to your audience. Communicate seamlessly in the right cultural context that makes sense to local readers. Say yes to writings that are articulated, precise, and a joy to read.
Testimonials
