You had a vision once, and now it seems to be lost in a sea of confusion. You have spent too many sleepless nights trying to understand why your competitors are doing better than you and you are at wits’ end when it comes to generating new marketing idea. Just what is the secret to successful branding? Do you already have a good brand story? You wish there is someone to talk to, or better yet, someone to guide you out of this abyss.


You could be an entrepreneur in need of a solution, a startup looking to expand, a company with a new product or service to launch, a business owner wanting to rejuvenate your marketing strategy. You could even be a city with a tourism campaign in mind that requires consulting, a vineyard wondering how to differentiate from competition, a museum with a story to tell for an upcoming exhibition. You need a reliable partner to work together with, someone with solid experience, who can wear different hats, who contributes meaningfully. Regardless of your background, the task, the objective, I will engage, resonate and connect with your audience.


Content, content, content. Everyone is raving about this word. Creating content takes time. Creating relevant, high quality, brand-nurturing content requires effort and expertise. From engaging newsletter to informative guidebooks, brilliant copy to SEO-friendly blog posts, you need an exceptional copywriting specialist whom you can rely on and work with for the long run.

Serene is an excellent writer! She understood the briefings without a lot of back and forth. Thanks, Serene, for delivering everything timely and with a great eye for details!


My partner and I built a travel app for iOS and Android called Viewbound and contracted Serene as a freelancer to help us write short location articles. We had 20+ writers who sent in samples, and Serene was by far the best. Some of them came close, but Serene has delivered hundreds of short articles of constant high quality. Her professionalism is also reflected in her communication and administrative work. I look forward to working with her again soon, and read her captivating articles.

Mathias, Viewbound