Businesses sometimes neglect or underestimate the power of their authenticity. They miss the opportunity to leverage on it and use it to tell a compelling stories for the customers. Sometimes missed opportunities can be costly.
Have you been struggling with your brand story strategy? Have you lost out to competitors, failed to engage potential clients and felt it impossible to win their love, much less garner their loyalty?
As a brand storytelling specialist, I want to help you be a winner in your business branding. Together we will craft your brand story strategy. We will embark on a journey to discover the most precious facets of your brand. These are the characteristics you should proudly claim, champion and celebrate. They make you original!
Employing the strategy of storytelling means having a compass to guide you in building a successful and sustainable business. It will set you apart from competitors, empower you to do meaningful work, propel you to march strongly forward, cutting through the noise of today’s crowded media environment.
WHO NEEDS THIS?
You could be an entrepreneur looking for a solution, a startup in need of advice, a company with a new product or service to launch, a business owner wanting to rejuvenate your marketing strategy. You could even be a city with a tourism campaign in mind that requires consulting, a vineyard wondering how to differentiate from competition, a museum with a story to tell for an upcoming exhibition. Regardless of your background, I look forward to working with you.
THE “WRITE” TASK
Do you require your website or marketing materials to be written elegantly in English? I would love to help. If you are planning to take your business overseas and would like to engage with an international clientele, it is essential that you present effective, high quality English writing. I guarantee that your English copy will never be a dry direct translation which does not make sense. I take pride in drafting fluent writing that is expressive, articulate and precise. I warmly welcome you to get in touch with me to discuss your needs.
If the notion of brand storytelling excites you as much as it invigorates me, if you are keen to find out more about my copywriting service, take a step forward and explore what we can achieve together.
As a storyteller, I have my own story to tell. If you are curious to know more about Good Brand Story, you can read about how the business came to be.
- Food & Wine
- Lifestyle & Services
- Luxury Brands
Ready to claim your brand story?
Today is 5 November. The day my grandfather left us. There will be no shop talk. Just reminiscing. How his strong bony fingers held my…
Customers must always be involved when developing a marketing or branding strategy. Yet many companies forget that. They think they can do it in a vacuum without the input of customers. When you do not care about your customers’ opinions, you alienate them. Your brand story is flawed.
Should small businesses compete based on lowering their prices? Here is my personal story on why you should never do that.
It may not be a dash of salt or a spoonful of sugar, but here is a simplified chart to briefly illustrate the way our storytelling process works. After all, a picture paints a thousand words.